I believe that clans should have a more enticing reward for their effort. I like the headgear for both Body Count and War Cry but the uniform feels too standard. It would be more of a reward to apply a Body Count/War Cry camo to all of our unlocked uniforms.
I am a big fan of Clan Wars even with the few hiccups we have all experienced. It's hard for most clans to coordinate well enough to win even one Clan War and those that can win four should reap more of a reward.